Friday, November 26, 2010

In 490BC the Greek army defeated the Persian army at the Battle of Marathon. A solider called Pheidippides was chosen to convey the happy news back to Athens, which he did in some style, by running the whole way before giving the news to a grateful public and promptly keeling over and dying. For no obvious reason this appealed to some people the sport of marathon running was invented.
Although they have since dropped the compulsory nakedness
This is unsurprisingly not a common way for a sport to be invented. Other promising sports such as rocket-catching and shark-boxing have struggled to get off the ground after the first people to try them died horribly. 

But, by managing to avoid death, others have been more successful...

Friday, November 19, 2010

Last week we wrote an uplifting article recognising some of the fine upstanding snowboarders who go to great lengths to give back to the community and help improve the world around us. This week we look at a lad who is a complete wanker...

Saturday, November 13, 2010

Digital artist Henning Ludvigsen is the man who illustrated the pin-up girls on this year's Burton Restricted Love series. He's written a good article on his blog showing how the design developed from the initial sketches to the final version. It's worth a read. 

This was the nurse design, progressing from skier, through slutty to the finished illustration. 

Related Article...
Two seasons ago the Burton Love boards kicked up a big old fuss with the Playboy model graphics. This is why there'll be no slutty nurses this season... Relive the moment.

Wednesday, November 10, 2010

A few weeks ago someone called Bergerler posted this on the Yobeat site…

“From ads to interviews the values of snowboarders equate fun with smoking weed, drinking beer, and dropping out of school. I know this isn't true for most snowboaders out there, but then why is it so rare to read about snowboarders who are using their snowboarding in a positive way, or combining education and snowboarding? In most ads, you see white males wearing chains next to girls in binkinis.
Show me something different. Show me snowboarders who are living the dream and making a positive impact in their community instead of perpetuating the wrongful stereotypes about snowboarding.”

As self-proclaimed experts in snowboarding stereotypes we decided that Bergerler’s cry for help was a call to action. So this week we decided to find Bergerler some snowboarders who are fighting his stereotypes and making a positive impact on our sport...

Monday, November 1, 2010

The Relentless Freeze Festival marked the second consecutive weekend of snowboarding events in London and also the end of England’s brief snowboarding season. 

Over the last ten years I’ve been to various forms of London based snowboard competitions, but this was the first time I’d been to this most recent FIS World Cup incarnation. Here are a few things I noticed...
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