Tuesday, July 19, 2011

Popular Mechanics magazine was first published in 1902 and ever since then they have tried to predict the latest upcoming technology trends. Let's take a look at the snowsports they predicted over that 110 year period to see how well they did…

Tuesday, July 5, 2011

Over the past few years helmet use in snowboarding has grown massively in the US and the rest of the world are not far behind.
Stats from the NSAA. Interestingly for kids under the age of 9 helmet usage has reached 91% and doesn’t look to be slowing. Makes you wonder whether these new helmet use laws that have been popping up around the US over the last couple of years are really worthwhile. Give it another couple of years and everyone will be wearing one anyway. 
This increase of helmet use has been matched with a growth of the options available and a rapid development of the technologies used. Over this period, for example, integrated headphones have become almost standard option with for snowboard helmets. Today we take a look at what the future might hold as this market continues to develop…

Tuesday, June 21, 2011

Some interesting snowboard designs all the way from Kazakhstan. They were produced as a design experiment by a marketing and PR agency called GOOD...

Friday, June 17, 2011

Britain has a long and proud history of invention. Tinkering Britishers have created many of the things that make the world as we know it today including the likes of; the television, the postage stamp, jet engines, gravity, football (proper football), the internet and the flushable toilet. Over the years the Britlanders have even turned their dabbling skills on the unsuspecting world of skiing, a sport that the British Isles is hopelessly unsuited to, and despite that the British are credited with inventing: 
  • Ski mountaineering
  • Ski package holidays
  • Slalom ski racing
  • International level downhill ski racing
  • The World Championships
  • Dendex
  • Snowflex
  • and Eddie the Eagle

You can't get it right every time
However in the field of snowboarding Britain has really been surprisingly off its game. Over the 25 years of snowboard history Britain has provided the world with just three rather poor inventions...

Friday, June 3, 2011

Being a snowboard entrepreneur isn’t an easy career. It takes ambition, a whole variety of skills, a lot of graft and a hefty dose of good fortune to turn a snowboarding passion into a successful business and a whole dollop more of all three things to really make it big. For every Jake Burton, there are thousands of people who crashed and burned like Lady Di at some point in the process. Today we take three of the early snowboarding entrepreneurs and compare the rise and fall of their fortunes, through the medium of a handy chart...

Monday, May 23, 2011

We didn't manage to make it to this year's Society for Information Display show, due to a significant list of very unimportant prior engagements, but fortunately we were spared the trouble by Engadget. At the show they found this snowboard of the future and it sounds good to us. 
Video after the break...

Tuesday, May 17, 2011

There's quite a  kerfuffle in Russia at the minute as a result of a controversial advertising campaign that allegedly uses fascist-inspired imagery...

Tuesday, May 3, 2011


Got a bit of spare time on your hands now it’s the off-season? Why not while away the time constructing one of these - The top 10 architectural designs you can snowboard and ski on…

Tuesday, April 19, 2011

As we continue deal with the impact of the latest economic problems it’s become uncertain times for the usually dependable investments of property, pensions and savings. So what can you do to secure your future? You might be considering an alternative investment opportunity like accepting email offers from Nigerian princes or setting-up your very own Maddox-style Ponzi scheme, but today we look at one option that’s a sure-fire route to success – producing your very own snowboarding super-grom. Snowboarding superstars can rake in millions of dollars a year and all you need to get started is a kid and a small investment on some books. Here’s a look at the best snowboarding propaganda for kids...

Tuesday, April 5, 2011

It might be nearing the end of season for most of us, but for Snowboarder Mag and Mountain High resort last weekend was peak season – it was the weekend of the annual Miss Mountain High Bikini Pageant.
Everyone wins; Mountain High get buckets of free press coverage, the winning girl gets a free season pass, tickets to some heavy metal gigs and a bikini and Snowboard Mag get a massive influx of new site visitors. Last year’s Miss Mountain High is currently the most viewed set-of photos on Snowboarder Mag’s website and already this year’s event is in at number 4. That’s pretty bonkers given the quantity of other photographs that appear on the site. 
What really makes the photos though are shots of the dirty old men who flock to the event (and clearly to the Snowboarder Mag site). Here are the top three leery blokes from the Miss Mountain High competition...
 
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